Role of Consumer Psychology and Culture in Luxury Goods Consumption
DOI:
https://doi.org/10.14738/assrj.86.10363Abstract
.
References
Aaker, David A. 1991. Managing Brand Equity: Capitalizing on the Value of a Brand Name. Free Press, New
Atwal, Glyn & Williams, Alistair. (2009). Luxury brand marketing – The experience is everything! Journal of Brand Management. 16. 338-346. 10.1057/bm.2008.48.
Bearden, William O. and Michael J. Etzel. 1982. Reference group influence on product and brand purchase decisions, Journal of Consumer Research 9 (2): 183–194.
Belk, Russell W. (1988), "Possessions and the Extended Self", Journal of Consumer Research, 15(2), 139-68
Berelson, B., & Steiner, G. A. (1964). Human behavior: An inventory of scientific findings. Harcourt, Brace & World.
Bian Q, Forsythe S (2011) Purchase intention for luxury brands: a cross cultural comparison. J Bus Res (in press).
Brinberg, David and Plimpton, Linda. 1986. Self-Monitoring and Product Conspicuousness on Reference Group Influence, In Advances in Consumer Research 13. Eds. R. J. Lutz. Provo, UT.: Association for Consumer Research.
Calder, Bobby J., Lynn W. Phillips, and A. M. Tybout. 1981, Designing research for applications.. Journal of Consumer Research 18 (September): 197-207.
Cateora, P., & Graham, J. (2002). International Marketing. McGrow-Hill Publishing.
Chadha, R. and Husband, P. (2006) The Cult of the Luxury Brand: Inside Asia’s Love Affair with Luxury. Nicholas Brealey Publishing, London.
Chisnall, P.M. (1985). Marketing: A Behavioral Analysis. London: McGrawHill.
Creswell, J. W. (2008). Educational Research. Planning, Conducting, and Evaluating Quantitative and Qualitative Research. Sage Publications.
Dubois, Bernard and Laurent Gilles. 1994, Attitudes toward the concept of luxury: An exploratory analysis, in Asia-Pacific Advances in Consumer Research. Eds. Siew Meng Leong and Joseph A. Cote, 1, 2, 273–278.
Dubois, Bernard, Gilles Laurent, G., and S. Czellar. 2001, Consumer rapport to luxury: Analyzing complex and ambivalent attitudes, Consumer Research Working Paper No. 736, HEC, Jouy-en-Josas, France.
Engel, James F., Blackwell, Roger D., and Kollat, David T. (1978) Consumer Behavior. Hinsdale, Ill.: Dryden Press York, NY.
Erickson, Gary M. ,and Johansson, Johny K. (1985), “The Role of Price in Multi-Attribute Product Evaluations,” Journal of Consumer Research, 12 (September), 195–9.
Garfein, R.T. (1989), "Cross-cultural Perspectives on the Dynamics of Prestige", Journal of Services Marketing,
Hofstede, G. (1980). Culture and organizations. International Studies of Management & Organization.
Hofstede, G. (2001). Culture's consequences: Comparing values, behaviors, institutions and organizations across nations. Sage publications.
Hofstede, G., & Bond, M. H. (1984). Hofstede's culture dimensions: An independent validation using Rokeach's value survey. Journal of cross-cultural psychology.
Hofstede, G., & Minkov, M. (2010). Long-versus short-term orientation: new perspectives. Asia Pacific business review.
Holt, Douglas. (1995). How Consumers Consume: A Typology of Consumption Practices. Journal of Consumer Research. 22. 1-16. 10.1086/209431.
House, R.J., Javidan, P.J., Dorfman, P., & Gupta, V. (2004). GLOBE Cultures, Leadership and Organizations: GLOBE Study of 62 societies. Newberry Park, CA: Sage Publication.
Husic-Mehmedovic, Melika & Cicic, Muris. (2009). Luxury consumption factors. Journal of Fashion Marketing and Management. 13. 231-245. 10.1108/13612020910957734. 221
Kapferer, J.-N., & Laurent, G. (2015). Where do consumers think luxury begins: A cross cultural comparison over 21 luxury products in 7 countries, Journal of Business Research,69, 332–430.
Kapferer, Jean-Noël. (1998). Why are we seduced by luxury brands? Journal of Brand Management. 6. 10.1057/bm.1998.
Kim, J. S. (1998). Assessing the causal relationships among materialism, reference group, and conspicuous consumption of Korean adolescents. Consumer Interests Annual, 44, 155.
Kluckhohn, C. (1951) Values and Value-Orientations in the Theory of Action: An Exploration in Definition and Classification. In: Parsons, T. and Shils, E., Eds., Toward a General Theory of Action, Harvard University Press, Cambridge, 388-433.
Kotler, P. (1986), "GLOBAL STANDARDIZATION—COURTING DANGER", Journal of Consumer Marketing, Vol. 3 No. 2.
Kushwaha Tarun and Andrew Petersen J., (2020) , Marketing Communications Strategies and Consumer Financial Decision Making: Role of National Culture, Journal of Marketing.
Lichtenstein, D. R., Ridgway, N. M., & Netemeyer, R. G. (1993). Price perceptions and consumer shopping behavior: A field study. Journal of Marketing Research, 30(2), 234–245.
Mason Roger (1992),"Modelling the Demand for Status Goods", in SV - Meaning, Measure, and Morality of Materialism, eds. Floyd W. Rudmin and Marsha Richins, Provo, UT: Association for Consumer Research, Pages: 88-95.
Morris B. Holbrook, Elizabeth C. Hirschman Journal of Consumer Research, Volume 9, Issue 2, September 1982.
Nakata, C. C., & Huang, Y. 2002, Culture theory in global marketing research: An assessment from the literature”, Winter Educator’s conference of the American Marketing Association.
Nueno Jose Luis and Quelch John A., (1998), The mass marketing of luxury, Business Horizons, 41, (6), 61-68.
Phau, I. & Prendergast, G. (2000). Consuming luxury brands: The relevance of the ‘Rarity Principle’. J Brand Manag 8, 122–138.
Quelch, John A., 1987. "Marketing the premium product," Business Horizons, Elsevier, vol. 30(3), pages 38-45
Rao, A. R., & Monroe, K. B. (1989). The effect of price, brand name, and store name on buyers' perceptions of product quality: An integrative review. Journal of Marketing Research, 26(3), 351–357.
Richins, M. L., & Dawson, S. (1992). A Consumer Values Orientation for Materialism and Its Measurement: Scale Development and Validation. Journal of Consumer Research, 19, 303-316.
Schwartz, S. H. (1992). Universals in the content and structure of values: Theory and empirical tests in 20 countries. In M. Zanna (Ed.), Advances in experimental social psychology (Vol. 25, pp. 1-65). New York: Academic Press.
Schwartz, S. H. (1994). Are there universal aspects in the content and structure of values? Journal of Social Issues, 50, 19-45.
Sheth, Jagdish N., Bruce I. Newman, and Gross B. I. 1991. Why we buy what we buy: A theory of consumption values, Journal of Business Research 22 (1): 159–170.
Snyder, Charles R. and Howard L. Fromkin. 1977, Abnormality as a Positive Characteristic: The Development and Validation of a Scale Measuring Need for Uniqueness.. Journal of Abnormal Psychology 86 (5): 518-527.
Suh, T. and Kwon, I.G. (2002), "Globalization and reluctant buyers", International Marketing Review, Vol. 19 No. 6, pp. 663-680.
Teimourpour, B. and Heidarzadeh Hanzaee, K. (2011), "The impact of culture on luxury consumption behaviour among Iranian consumers", Journal of Islamic Marketing, Vol. 2 No. 3, pp. 309-328.
Tellis, Gerard. J. and Gerry J. Gaeth. 1990, Best Value, Price-Seeking, and Price Aversion: The Impact of Information and Learning on Consumer Choices, Journal of Marketing 54 (2): 34-45.
Trompenaars, F., & Hampden-Turner, C. (1994). An Introduction to Culture. Riding the Waves of Culture. 222
Saxena, R. (2021). Role of Consumer Psychology and Culture in Luxury Goods Consumption. Advances in Social Sciences Research Journal, 8(6). 203-Veblen, Thorstein B. 1899. The Theory of the Leisure Class. Boston, MA: Houghton Mifflin.
Vigneron, Franck and Lester W. Johnson. 1999, A review and a conceptual framework of prestige-seeking consumer behavior, Academy of Marketing Science Review 1999 (1): 1–15.
Vigneron, Franck and Lester W. Johnson. 2004, Measuring perceptions of brand luxury.. Journal of Brand Management 11 (6): 484-506.
Wiedmann, K. P., Hennigs, N., & Siebels, A. (2007). Measuring consumers' luxury value perception: a crosscultural framework. Academy of Marketing Science Review, 2007, 1.
Wilcox K, Kim H, Sen S (2009) Why do consumers buy counterfeit luxury brands? J Mark Res 46(2):247–259.
Downloads
Published
How to Cite
Issue
Section
License
Copyright (c) 2021 Dr. Ravindra Saxena, Aakriti Kalia, Chirag Aggarwal, Sumedha Goyal
This work is licensed under a Creative Commons Attribution 4.0 International License.
