Consumer Rights in Real Estate Negotiations: A Brazilian Case

Authors

  • Mauricio Mitsuru Tanabe Fundação Getulio Vargas, Rio de Janeiro, Brazil
  • Murillo de Oliveira Dias Instituto de Desenvolvimento Educacional, Fundação Getulio Vargas, Rio de Janeiro, Brazil

DOI:

https://doi.org/10.14738/abr.1311.19663

Keywords:

Consumer Rights, Real estate Negotiation, Brazil

Abstract

This article presents a single case study of an actual Brazilian real estate negotiation which demonstrates how consumer rights affect contractual agreements. The property purchase attempt includes an initial large down payment but the financing process remains unfinished because of missing documentation. The buyer seeks to get back their entire investment through consumer protection laws. The seller who works for a local development company wants to keep part of the payment through the contractual deposit clause. The research demonstrates the negotiation process which reveals the difficulties both parties encounter when trying to achieve financial stability while protecting their business reputation.

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Published

2025-12-06

How to Cite

Tanabe, M. M., & de Oliveira Dias, M. (2025). Consumer Rights in Real Estate Negotiations: A Brazilian Case. Archives of Business Research, 13(12), 01–08. https://doi.org/10.14738/abr.1311.19663