Pranata R. The Effect of Internal Meaning on Purchase Decision With Attitude Mediation: A Quantitative Explanatory Study of Brawijaya University Students’ Internal Meaning of BTS Meal Co-Branding Products. ASSRJ [Internet]. 2022 May 25 [cited 2026 May 27];9(5):396-407. Available from: https://scholarpublishing.org/journals/index.php/ASSRJ/article/view/5128