OKO, Augustine Egwu; KALU, Innocent N. Marketing Performance Measurement Management: Study of Selected Small and Medium Scale Businesses in Nigeria. Advances in Social Sciences Research Journal, [S. l.], v. 1, n. 4, p. 43–66, 2014. DOI: 10.14738/assrj.14.185. Disponível em: https://scholarpublishing.org/journals/index.php/ASSRJ/article/view/3343. Acesso em: 28 may. 2026.