Horie, Kirana, and Sun Jing. “A Study of Marketing Strategies for Electricity Pricing Plans Considering Willingness to Pay for Renewable Energy”. Archives of Business Research 14, no. 01 (January 15, 2026): 83–92. Accessed May 3, 2026. https://scholarpublishing.org/journals/index.php/ABR/article/view/745.