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By Author
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1 - 25 of 27 items
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The Influence Of Marketing Mix On Student Trust and Its Impact on Competitive Advantage Of Private Higher Education Institution
Hendi Sama, Ida Aju Brahmasari, Ida Aju Brahma Ratih
2017-08-07
Marketing Ethics in Creative Industry : an Exploration Study
Sri Hartini
2018-10-14
Ansoff’s Strategic Turbulence Model: Why It’s Important to Marketing Strategy
Dan Kipley, Dr. Helm-Stevens, Dr. Skalnik
222-234
2022-03-01
Foundations of a Relativity Marketing Theory
Wael Kortam, Abdelhameed Abbas
1-12
2021-09-09
Sustainable food consumption promotion through online marketing communication: The case of Slovenian and Croatian grocery stores
Romana Korez Vide, Sergeja Juhart, Anica Hunjet
102-123
2021-10-25
Digital Marketing Adoption Between Rice Farmer and Farm Trader
Yogi Makbul, Siti Herni Rochana, Deni Nugraha, Sudrajati Ratnaningtyas
276-286
2022-12-06
Attitude of Consumers Towards Events Organized by Companies
Maia Seturi, Maka Surmava
89-97
2023-12-05
An Abstraction Theory in Marketing: Examining the Relationship between the Effectiveness of Art and Heritage Marketing Dimensions and Customer Value
Reem Essam
79-114
2022-06-25
Increasing customers’ loyalty. The contribution of marketing strategy, service quality and customer satisfaction
Orfyanny Syahreffy Themba, Nurlaely Razak, Herman Sjahruddin
1-15
2019-02-10
Administrative Sciences and their Origin in Ancient Corinth (*)
Demetri Kantarelis
54-68
2023-02-15
Relationship Marketing Strategies in the Dimension Stone Sector
Antonio Carlos Guidi, Nadia Kassouf Pizzinatto
103-119
2023-01-20
The impact of internal marketing on 'green' management of intellectual capital
Christina Arfara
51-67
2021-06-21
Marketing Mix Elementa Effect on Egyptian Consumers Buying Behavior for Cosmetics
Nevine Eshra, Noha Beshir
235-243
2022-03-05
An Analysis of How Relationship Marketing Influences Customer Choice of Hotel Industry
P. Ravindran Pathmananathan, Khairi Aseh
191-202
2021-06-27
The Democratization of Luxury Products with Influencer Marketing
Gulcin Ipek Kalender
215-222
2021-12-29
Does Green Marketing Will Be Impact to The Purchase Decision? A Theoretical Perspective
Mohammad Arief, Nirma Kurriwati
2017-04-20
Green Consumption Behavior and Norms of Adults: A Case from the Mekong River Delta, Vietnam
Tran Thi Anh Phuong, Nguyen Mai Nhu Cam
209-221
2022-12-02
Understanding Predictors That Influences Relationship Marketing in Unit Trust Industry
P. Ravindran Pathmananathan, Khairi Aseh
178-190
2021-06-27
ASPECTS OF GREEN MARKETING, PRODUCTS, PRICES, AND BUYING INTEREST AT SUPER INDO OUTLETS
Andreas Ari Sukoco, Jonathan Herdioko, Brigitta Evelyn Krisanta
286-298
2022-01-12
Jamu brand Indonesia: consumer preferences and segmentation
Bulan Prabawani
2017-03-19
The Effect of Sport Sponsorship on Brand Equity: A Study Within the Context of Professional Soccer
James B. Hunt, Tammy G. Hunt
96-113
2022-10-28
Analysis of Factors That Influences Customer Retention in Unit Trust Industry
P. Ravindran Pathmananathan, Khairi Aseh
153-167
2021-06-27
Comparing the Learning Outcomes of Online versus Face-to-Face Formats in Teaching a Marketing Course: An Empirical Observation
Sang T. Choe
163-173
2023-08-25
The Role of Electronic Word of Mouth and Social Media Marketing on Brand Image and Purchase Intention toward E-Commerce Cosmetic Products
anas Hidayat
178-191
2021-10-29
Make it Mati: The Marketing Mix Strategies and Customer Satisfaction of Resorts Amidst Covid-19 Pandemic
Kiven G. Olivar, Christian Dale Demain, Hermy L. Quitoy, Dexter Palmes
185-197
2022-08-02
1 - 25 of 27 items
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ORGANIZATIONAL BEHAVIOUR, MANAGEMENT THEORY AND ORGANIZATIONAL STRUCTURE: AN OVERVIEW OF THE INTER-RELATIONSHIP
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Effectiveness of Career Development Program on Job Satisfaction and Retention of Employees in a Private University in the Philippines.
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Strategic importance of functional level strategies as effective tools for the achievement of organizational goals
83
‘To what extent does Amazon.com, Inc success be accredited to its organizational culture and ND Jeff Bezos's leadership style?
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An Emerging Awareness of Generation Z Students for Higher Education Professors
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